marketing, advertising and PR worked for years
Creating an audience first and then delivering content they are
looking for (or don’t even know they are looking for) is the future.
Using our experience in digital distribution and data mining, we are developing new platforms and applications that bridge multiple categories, including digital music and movies, social networking, user-generated content and collaborative search.
Recognizing the opportunity to reach an underserved, profitable Heartland market, the Company’s interactive media initiatives focus on particular niche audiences in the Heartland consumer segment and are integrated into 821’s content creation efforts.
821’s primary interactive media goal is to leverage its assets and core focus of producing content into innovative and enabling new online business models. The Company has embarked upon the development of an integrated network of online communities – a string of virtual properties based on specific Heartland-related lifestyles and centered on music and movies.
